Where to Watch: Beauty's Emerging Channels
Explore the growing importance of TV shopping networks, the Internet,
and specialty stores

In an economic climate in which beauty consumers seek value and carefully consider every purchase, it's critical for you to understand where they're buying beauty products today. And where they'll buy them tomorrow.

NPD's Emerging Channels Series profiles three distribution channels growing in importance to the beauty industry:

• TV shopping networks/infomercials – report now available!
  
• The Internet – report now available!
  
• Specialty stores – coming soon.

Go here to view the recent press release.

Each report examines beauty consumers' shopping behavior and the channels they plan to shop in the future. Now you can explore how and why each of these channels is becoming a potent force in the beauty products marketplace!

The TV shopping networks/infomercials' report includes information on:

Summary and Implications
Key Findings
Beauty Market Overview
How They Shop
Station Awareness/Shopping/Purchasing
Likes And Dislikes

Special Offer!
Request more information by April 7, 2009, and receive FREE sample data from the reports, with our compliments.

Emerging channels could spell opportunity for you
The reports dig deep into beauty consumers' channel preferences to help you determine the best distribution strategy to reach your target market. Plus, you get comprehensive information on consumers' future purchase intent, so you'll know if certain channels may offer opportunities in the coming year.

To add even more value, the reports segment beauty shoppers by age and highlight the channels they're shopping, so you can more easily understand consumer behavior for specific segments.

Respond by April 7, 2009, and receive FREE sample data from the reports.

For more information, please submit the form at right or contact Charles Camaroto at
866-444-1411 (contactnpd@npd.com).